🏖️

Resort Activities Director

Also known as: Recreation Director, Guest Experience Director, Activities Manager, Recreation and Leisure Manager

AI Impact Score

20/100

AI can assist with activity scheduling optimization, guest preference personalization, and feedback analysis, but the creative programming, guest engagement energy, and team leadership that make resort experiences memorable are entirely human. This role's core value is creating joy and connection for guests — something AI fundamentally cannot replicate.

$52k – $92k

Salary Range

growing

Growth Outlook

28,000

Total Jobs (US)

+9%

Growth Rate

Task Breakdown

Tasks at Risk (4)

Activity schedule template generationGuest feedback aggregation and sentiment analysisCapacity management and booking optimizationRoutine vendor coordination communications

AI-Enhanced Tasks (4)

AI-personalized activity recommendations based on guest profilesPredictive staffing for peak activity periodsAutomated guest pre-arrival preference surveysSocial media content planning for activities promotion

Human-Safe Tasks (5)

Activity programming creativity and new experience designLive guest engagement and entertainment leadershipChildren's program facilitation and supervisionTeam recruitment, training, and culture buildingEmergency response and guest safety management

Current Skills

Activity and Event Programming and DesignTeam Leadership and Staff TrainingGuest Relations and Conflict ResolutionBudget Management and Cost ControlHealth and Safety Compliance for Recreation

Future-Proof Skills

Experiential Design and Immersive ProgrammingWellness and Mindfulness ProgrammingDigital Guest Experience IntegrationSustainability and Eco-Tourism Programming